Following the purchase of the Aurora site in 1996, John Sage evaluated whether to pursue a conventional development or deliver a premium residential project with lasting architectural value.
From Concept to Community
Aurora was designed as a place where residents feel connected, comfortable, and at home. Living spaces influence lifestyle, identity, and everyday experience.
Purchased on 22 October 1996, the site presented both opportunity and risk. Residential demand was recovering, and St Kilda Road had yet to establish itself as a residential destination.
Rather than follow prevailing trends, John Sage chose to prioritise design quality and long-term value.
This philosophy aligned with Nigel Fitton, whose architectural expertise helped shape a building that balances innovation with liveability.
Integrated balconies, central air-conditioning, and thoughtful detailing define Aurora’s design approach.
Construction choices further supported these goals.

Built for Quality and Flexibility
Aurora avoided tilt-slab construction in favour of open-engineered commercial methods.

John Sage adopted open-engineered commercial construction for the Aurora
This allowed for larger interiors, improved natural light, and diverse apartment layouts.
Higher ceiling heights further enhance the sense of space, setting Aurora apart from typical developments.
